Have You Hugged Your Customers Today?

How many of you get excited when a brief comes across your desk asking for a loyalty program?

Don’t all raise your hand, at once.

Okay, we all want to foster brand loyalty. That’s a given. But how?

TrendWatching.com, which has dedicated its October trend report to “Perkonomics” has some answers.

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It’s must reading for anyone in relationship marketing. And aren’t we all in relationship marketing?

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