Group of Senior Execs Depart Huge to Form New Digital Shop


Brooklyn-based Huge just got a bit smaller.

A group of senior executives from the Interpublic Group of Cos.’ digital shop are decamping to start a new shop. Dubbed Work & Company, the agency is launching with: Huge’s Founding Partner and Chief Strategy Officer Gene Liebel; Creative Director Joe Stewart, Partner and Head of Product Design Felipe Memoria and VP-Product Design Marcelo Eduardo. Mohan Ramaswamy, a former product strategy lead at Huge and most recently, an engagement manager at McKinsey, is also joining the new shop.

Mr. Liebel has given notice but remains in his role at Huge for the time being.

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