Apr
26
Grammarly's online ad campaign is relentless (and No. 1 on the Viral Video Chart)
Posted in: Uncategorized
Grammarly, the software that promises to improve your writing, has lately been a regular on the Viral Video Chart, often earning a spot next to high-profile ads from sexier brands. This week it’s back on top with a bullet, demolishing the competition for consumer eyeballs by some 60 million views in one seven-day span.
As always, it’s good to remember that the rankings here reflect both “organic” viewsthe sort of thing that “viral video” usually impliesand paid advertising, which is more often how brands usually get in front of consumers online.
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