Sep
29
GoPro Takes Its Rightful Place Atop the Viral Video Chart
Posted in: Uncategorized
With perhaps the exception of Red Bull, there may be no marketer seemingly better situated to dominate online video views than GoPro, the maker of cameras that consumers attach to motorcycle helmets, parachute rigs, drones and more. Although big-spending smartphone campaigns more often dominate the our Viral Video Chart, which includes both organic views and paid advertising, this week GoPro has the most views of any brand outside of movie and video-game marketers.
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