Jun
20
Google Wants to Help Advertisers Make YouTube Videos
Posted in: Uncategorized
Want to make a viral ad on YouTube? Google wants to help.
The video service is launching a pilot program designed to educate advertisers on their YouTube content strategies, not unlike what they’ve been doing for other YouTube creators through Next Lab for the past several years.
The new program is for brands only and it’s an expansion of the company’s Brand Labs service, which was designed to educate advertisers on YouTube content strategies. This new initiative will focus more on helping those brands actually create engaging content.
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