May
20
Google TV: What Does It Mean for Advertisers?
Posted in: Uncategorized
NEW YORK (AdAge.com) — Google opened up an entirely new store of inventory for advertisers today with Google TV, an interactive platform that collapses the wall between TV and internet in the living room. The service, created with hardware partners Sony, Logitech and Intel, will launch this fall on TVs, set-top boxes and blu-ray players.
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