Oct
05
Google Set for Richer Advertising on Smartphones
Posted in: Uncategorized
SAN FRANCISCO (AdAge.com) — Google's not only betting on display advertising as a big growth area in the PC space but also in the mobile space. And it knows when it comes to mobile ads, not all phones are created equal. That's why the search giant announced today it would help mobile publishers serve richer ads to high-end smartphone users.
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