Jul
01
Google Acquiring Startup Songza in Music Battle Against Apple
Posted in: UncategorizedGoogle Inc. is buying startup Songza Media Inc., bolstering its music services as it tries to draw users away from rival Apple Inc.
Google has no immediate plans to change the song service, which selects tunes for listeners based on a person’s activities and the time of day, the company said on its website. Songza also displays and helps marketers target online advertising.
Terms of the deal weren’t disclosed. Google said it will consider how Songza might be integrated into its Google Play music services and other properties, including video website YouTube.
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