Feb 14

Godiva Causes a Stir in Japan by Urging Women to Stop Buying Chocolates for Male Coworkers

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Godiva has made waves in Japan this month by questioning a Valentine’s Day tradition in which women are expected to buy giri choco, or “obligation chocolate,” for male coworkers as a thank-you for their support and cooperation throughout the year. The Belgian chocolatier ran a full-page ad on Feb. 1 in the Nihon Keizaki Shimbun…

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