Hasta La Creative!

GLOBAL 2000 is Austria’s leading independent environmental protection organization. One of their main issues this year is the fight against pesticides, especially against the most commonly used spray pesticide, carcinogenic Glyphosate. A European Citizens’ Initiative (signature collection) was launched to convince the European Commission to submit a Glyphosate ban in the European Union to voting by the end of 2017.

“Pesticides are designed to kill. They kill insects, rodents, plants, fungus – and us.” In line with this approach we produced posters showing a real watermelon shaped into a human skull. This was our artistic and drastic method to move thousands to log on to www.global2000.at and sign the Citizens’ Initiative against pesticides.

Because “real danger” appears more drastic, we engaged a mask carver and sculptor. For us he transformed a juicy melon into a somberly warning skull. This was our dramatic way of showing the dangers of pesticides: Fruit and vegetables sprayed with Glyphosate can bring death to us humans as well.