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General Motors will sit out the Super Bowl, the company confirmed.

Last year the automaker aired two 30-second ads in the Big Game supporting its Chevrolet brand, but all its makes will be absent from the ad lineup during Super Bowl XLIX. GM will, however, have some presence in the game — Chevy will present the Most Valuable Player with a Chevrolet Colorado, a spokeswoman said.

GM made some noise last year by getting back on the Super Bowl ad gridiron. In 2013, it sidelined its brands from the game after Joel Ewanick, then-global chief marketing officer of General Motors, said the company couldn’t justify the expense of advertising in the Super Bowl.

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