Jan
11
General Election 2015: The campaign's started but what's the point?
Posted in: UncategorizedFrom German roads turning up in Tory ads to Ed Miliband’s claim that Labour will have 4m conversations instead of “buying up poster sites”, the political parties’ General Election marketing campaigns came to life this week. But will all this activity make any difference, asks Will Harris, chief executive of PR agency Mission Media and former Conservative Party marketing director.
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