Gawker’s Nick Denton Says BuzzFeed is ‘Pointless.’ Also a ‘Perfect Competitor.’


Gawker Media founder Nick Denton used his company’s own commenting platform to field a virtual company meeting on Tuesday, taking questions on the company’s competition, turnover among top editors and whether there’s room for one more guest at his wedding.

For Gawker’s biggest rival, Mr. Denton picked Jonah Peretti’s BuzzFeed.

“Jonah Peretti’s company is pointless,” he wrote. “But he understands the internet; he manipulates the Facebook ecosystem better than anyone; and he is utterly shameless in his pursuit of viral stories. (Even more shameless than we are, some would say.)”

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