Gatorade Hopes Snapchatters Get a Kick Out of Its First-Ever AR Portal Lens

Gatorade teamed up with Snapchat on its first-ever augmented reality Portal lens tied to Every Day Is Your Day, the brand’s inspirational film, which stars soccer legend Mia Hamm and Mallory Pugh of the U.S. Women’s National Team. Every Day Is Your Day is part of Gatorade’s Sisters in Sweat initiative, which aims to encourage…

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