Jan
06
From Midnight Snacking to Canceled Resolutions, Johannes Leonardo Is Helping Kraft Glorify Comfort
Posted in: UncategorizedAfter a cash-flush holiday season, the anticipation and aftermath of New Year’s Day is another opportunity for brands to cash in on tradition. Consumers carry a hefty list of goals for self-improvement, which are often accompanied by purchases like upscale workout clothes and complicated cooking equipment. But as a brand that is perpetually tied to…
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