Aug
15
From a Black Friday NFL Game to QR Code Effectiveness, the Industry Is Tuning In to Shoppable TV
Posted in: UncategorizedThe latest strides in shoppable TV are all about “remote” possibilities–meaning, now consumers can browse and buy using only their remote controls. For instance, Roku’s recently expanded partnership with Shopify allows viewers to check out from the TV by simply clicking “OK.” And Peacock’s Must ShopTV utilizes AI to allow consumers to purchase their favorite…
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