Fox Restructures Broadcast and Cable Ad Sales Under One Umbrella


Fox is restructuring its ad sales division, combing broadcast and cable under one umbrella.

As part of the restructure, Toby Byrne will now serve as president-advertising sales, for Fox Networks Group, where he will be responsible for overseeing ad sales functions and revenue-generating strategies for the company’s domestic entertainment and sports TV businesses, which include Fox Broadcasting, Fox Sports and its cable channels.

Mr. Byrne, who has served as president of sales for Fox Broadcasting since 2010, will continue to report to Randy Freer, president and chief operating officer of Fox Networks Group. Fox cable sales chief Lou LaTorre will report to Mr. Byrne.

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