Jan
08
Former Y&R Chairman-CEO Ed Ney Dies at 88
Posted in: Uncategorized
Edward Noonan Ney, former diplomat and Y&R Chairman, died today at 88 years old.
Mr. Ney joined the agency in 1951 and he served as CEO and then chairman from 1970 to 1989. He returned to Y&R in 1999 as Chairman Emeritus. He also served as chairman of the board of advisers at Burson-Marsteller, a PR agency under the Y&R umbrella.
Mr. Ney is credited with developing the agency’s integrated “whole egg” strategy, and in laying the groundwork, was aggressive on the M&A front. Completed under his watch: the purchases of Marsteller, Burson-Marsteller, Sudler & Hennessey, Wunderman Ricotta & Kline and Cato Johnson, as well as the agency’s joint venture with Dentsu.
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