First Innovation Grand Prix at Cannes Goes to Coding Platform ‘Cinder’
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The Cannes Lions International Festival of Creativity on Tuesday awarded its first Grand Prix in the innovation category, which was just introduced this year. The category was created to honor pioneering forms of technology that have made ideas possible, and the top prize was awarded to Cinder, a software developed by Cheil-owned digital agency The Barbarian Group.
What it is: “Cinder” is an open-source platform for creative coding. It’s free to use, and so is the recipe that makes it. Created for “hardcore developers,” it runs on Mac OS X, the iOS and Windows, and was originally created to serve the VFX industry. It is a “toolbox” that lets you program graphics, audio, video, networking, image processing and computation geometry.
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