Oct
04
Facebook's Marketplace Has an Edge on Craigslist, but No Room for Marketers (Yet)
Posted in: Uncategorized
Facebook’s reliance on people’s real names and actual identities has made its advertising platform attractive to marketers, and now it’s an advantage for a new consumer-to-consumer retail market, too.
Facebook on Monday introduced Marketplace, giving its billion-plus daily users the ability to search their areas for used goods being sold by neighbors.
Billed by some as a “Craigslist killer,” it is seen as potentially eliminating the creep factor of anonymous online selling.
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