Nov
20
Facebook Won't Be at Next Year's NewFronts, But Here's Who Will Be
Posted in: Uncategorized
Facebook won’t be presenting at next year’s Digital Content NewFronts after all.
The social network had been in initial talks with the Interactive Advertising Bureau, which manages the NewFronts, to get involved with the digital-video industry’s premier event but has decided otherwise.
“The NewFronts has a stellar roster for 2015 that includes major digital outfits, blue-chip media companies that have traditional roots in TV and print, as well as a range of innovative web startups. While we had been in discussions with Facebook about participation in the NewFronts as well, the company ultimately decided that this wasn’t the right time for them to join the lineup,” said the IAB’s Senior VP-Mobile and Video Anna Bager.
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