Aug
09
Facebook Wants to Solve Advertising’s ‘Fat Thumbs’ Problem
Posted in: UncategorizedCategory: Beyond Madison Avenue
Summary: With research suggesting that over half of all clicks on mobile ads are mistaken, Facebook has today (8 August) announced an initiative designed to limit the likelihood of users clicking on ad units unintentionally.
The update to its Facebook Audience Network includes policy clarifications on unintentional clicks…
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