Sep
16
Facebook Relaunches Atlas With Agency Sign-On
Posted in: Uncategorized
Facebook is looking to get more — much more — out of Atlas, the ad network that it bought from Microsoft in early 2013.
Atlas is getting a facelift with an updated system that enables it to better serve and measure ads across devices and beyond Facebook screens, Ad Age has learned.
Omnicom has signed on as the first customer.
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