May
08
Facebook Adds Native Targeting Options, Nielsen DMAs to In-Stream Reserve
Posted in: UncategorizedFacebook said Friday that it is adding more robust regional targeting options to its Facebook Reserve in-stream video advertising offering, including the social network’s native targeting capabilities, as well as targeting via Nielsen designated market areas. Facebook Reserve debuted in February 2019 as Facebook Showcase, giving media buyers a way to purchase entire seasons of…
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