Even Kids' TV Networks Want Sports: Nicktoons Adds a Weekly Sports Block
Posted in: UncategorizedEven kids’ networks are finding they can use some help from sports.
Nickelodeon is teaming up with the NFL, MLS and Nascar for a prime-time, sports-themed block of programming to run on its Nicktoons channel. The two-hour “NickSports” block, which starts this week, will run from 9 p.m. to 11 p.m. on Wednesdays.
“NickSports” will include a mix of original and acquired long and short-form content from the leagues, such as the half-hour magazine-format show “NFL Rush” and the short-form MLS segment “Mike Magee’s Day Off”; new episodes of the animated series “Wild Grinders,” about a skateboarder called Lil’ Rob, loosely based on pro skateboarder Rob Dyrdek; documentary programming including the TV premiere of “Little Ballers,” about the Amateur Athletic Union; and acquired movies.
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