May
29
Essity Is Breaking Taboos Around Periods in Its Advertising
Posted in: UncategorizedEveryone’s familiar with the classic format for a pad or tampon commercial: smiling women clad head-to-toe in white, flying across the screen in bursts of femininity and energy, not slowed down one bit by that pesky menstrual cycle, the color red avoided at all costs. In the last few years, however, brands have worked to…
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