Nov
19
eMarketer Ups Its Estimates for Snapchat’s User Base, Ad Revenue
Posted in: UncategorizedResearch outfit eMarketer is bullish on Snapchat. Citing new features introduced since the messaging application’s ill-fated redesign in early 2018 and a revamped Android experience, eMarketer revised its forecasts for user growth upward. According to eMarketer, Snapchat will have 293.01 million users worldwide at the end of 2019, up from the forecast of 281.27 million…
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