Elvis Presley’s Granddaughter Riley Keough Fronts Lingerie Campaign

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It’s just too easy to say. We’re “all shook up” over a new ad campaign for Australian lingerie brand Bond which is fronted by the very attractive Riley Keough, daughter of Lisa Marie Presley and granddaughter of Elvis Presley.

Said to be hooking up with Robert Pattison, Keough will front a campaign for the brand’s Lacies collection to be released in advance of Australia’s upcoming summer season. It’s not Keough’s first go round with a fashion brand. She has also appeared in campaigns for Dolce & Gabbana as well as Victoria’s Secret.

Of her selection as spokesmodel, Keough, 24, said,”I love Australians and know about Bonds through my Aussie friends. When we started to talk about working together, my friends all told me about Bonds being a great Australian brand and I love how comfortable all the pieces are so I thought it was a great opportunity.”

Admire Keough in all her fiery redheaded glory below.

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