Ebay North America CMO Exits Amid Restructuring
Posted in: UncategorizedEbay’s North America CMO, Richelle Parham, is exiting the company. Her departure came as Ebay merged its branding and communications teams, which will now be led by the chief communications officer at Ebay.
“Going forward, the eBay brand will be managed as part of a single, integrated communications and brand team,” the company said in a statement. “As part of these changes, which Richelle has been involved in shaping, she decided that now is the right time to transition and pursue other opportunities.”
Ebay added that marketing will continue to be handled by each region, and overseen by a newly-formed global growth organization.
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