Sep
12
DoubleVerify Becomes a Snapchat Measurement Partner
Posted in: UncategorizedMeasurement and analytics platform DoubleVerify can now be used to authenticate ad viewability and help prevent digital ad fraud and sophisticated invalid traffic on Snapchat following a partnership between the two companies that was revealed Thursday. Brands can begin using DoubleVerify’s viewability and fraud verification technology and data to help maximize the effectiveness of their…
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