Doria: UNBREAKABLE HEARTS
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A campaign that seeks to prevent one of the ailments that most affect children at this time of the year. Broken hearts due to the loss of their pets.
In Colombia, the December holidays begin and end with large amounts of gunpowder, a phenomenon as Latin American as it is harmful to pets, which suffer tremendously from the noise, due to the great sensitivity of their ears. According to statistics, this is the time of the year when most pets are lost, thousands of them run away from their homes, dazed, and confused by the noise, some of them even get sick and others even die due to the trauma.
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