Do you ‘Hate-Like’ Those Perfect Travel Photos From Influencers? Hotels.com Wants to Help

If you find yourself grudgingly, perhaps even bitterly appreciating the lush and intensely curated travel photos in your Instagram feed, this ad campaign might speak to you. Dubbing such the social media practice the “hate-like,” Hotels.com and agency CPB are building their newest Captain Obvious ads around our tendency to click like on things that…

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