Digga8: Pink Stories

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Digga8

Instagram stories have a 50.4% female audience, so we created stories to teach self-examination against breast cancer. At the end of the sequence, we show a video step by step, following the same movements of the previous stories. A simple story sequence turned into a life-saving tutorial.

Advertising Agency:Digga8, São José do Rio Preto, Brazil
Creative Director:Danilo Assis
Art Director:Vitor Borsato, Faustino Carmona
Copywriter:Gustavo Batista
Producer:Vinicius Gabriel

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