Diesel Hands Global Creative Duties to Publicis Italia After Only 10 Months at Anomaly


Italian clothing brand Diesel known for its outrageous ads has dropped Anomaly after only 10 months and appointed Publicis Italia to run its global advertising account.

Diesel made the appointment without going through a formal pitch process. At the start of this year, Publicis worked on a brand study with Diesel, and has now expanded its remit to cover global creative duties.

New work from Publicis is imminent the first major project will be to launch the fall/winter range, due to hit the shops in September.

Continue reading at AdAge.com

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