Deutsch Gets Back on J&J Roster with Acuvue


Interpublic Group’s Deutsch hasn’t had a major spot on the Johnson & Johnson roster since its seven-year run on the Tylenol account ended in 2010, but it’s getting another shot with Acuvue.

Deutsch assumes the role of Acuvue’s lead global agency from sister shop McCann Health, which is part of McCann Worldgroup. McCann will continue to support the account abroad as part of Interpublic’s larger relationship with J&J. The contact-lens brand did not hold a review.

Agencies either referred calls to the client or declined to comment. J&J did not respond to a request for comment.

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