May
08
Desabafo Social: #SearchForEquality
Posted in: UncategorizedPrint
Desabafo Social
Why is it necessary to include the word “black” to find black people pictures on search results? This is what the NGO Desabafo Social is questioning in the experiment #SearchForEquality (#BuscaPorIgualdade, in Portuguese) addressed to the largest image banks in the world – Getty Images, Shutterstock, and iStock Photos.
Advertising Agency:WE, São Paulo, Brazil
Creative Director:Ricardo Sarno, Ana Castelo Branco, Luis Constantino
Art Director:Douglas Reis, Cristiano Rodrigues
Copywriter:Vitor Medrado, Murilo Israel
Producer:Juliana Emeric
Editor:Ebson Clarindo, Amanda Campos
Post a Comment