Sep
27
Dentsu Notifies Client Toyota of 'Irregularities' Around Media Transactions in Japan
Posted in: Uncategorized
Toyota says its longtime advertising partner, Japanese agency giant Dentsu Inc., has informed it of “irregularities” related to some digital media business transactions. Reports have said the problem was about a division of Dentsu in Japan overcharging the automaker.
A statement from Dentsu did not describe what the problem was but suggested that it extended to other clients as well.
“This is an issue confined to Dentsu in Japan,” Dentsu Inc. said in the statement. “We are taking this matter extremely seriously and investigating the issue to fully understand the facts. All clients who may have been impacted have been communicated with already.”
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