Decoding the Marketing of the 'New and Improved' Mark Zuckerberg


Ad Age “Media Guy” columnist Simon Dumenco’s media roundup for the morning of April 17, 2017:

How did you spend Easter weekend? President Trump spent it protesting anti-Trump protestors (See No. 1, below), on Twitter, naturally (No. 2). Melissa McCarthy spent it further obliterating the Sean Spicer brand (see No. 7). Much of the world apparently spent it going to see “The Fate of the Furious” (No. 5). And Mark Zuckerberg, we’re guessing, probably spent it doing something vaguely noble and statesmanly (No. 4). Anyway, let’s get started …

1. Slate’s Daniel Politi neatly sums up the weekend’s anti-Trump protests:

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