Jul 08

Data Use by Brands Is Misunderstood—and It’s Time for Brands to Speak Out

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Even before the pandemic forced more of our day-to-day lives online, people were becoming more conscious of the use of their data. In addition to this, more critical voices are calling it an unnecessary intrusion that offers people little value in return. That suspicion is at least partially the result of widespread confusion. A Pew…

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