Hasta La Creative!

He was also a creative on Saatchi’s inventive “Hell of a Job” recruitment campaign, in which agency CEO Yossi Lubaton scoured for great talent within the framework of video game “Diablo 3.”

Even after such accomplishments, Mr. Aylon (who also goes by the name “Chuck” — a moniker others gave him “because my name is so hard to pronounce,” he said) decided to get more field training, of sorts. Last year joined 72andSunny L.A.’s creative education program, 72U. “I wanted to experiment with other types of crafts like 3D printing and Arduino, and meet people from different backgrounds. I didn’t see it as ‘going back to school,’ but as an opportunity to explore new skills in a collaborative environment.”

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