Feb
10
Creatives React: Hims & Hers’ Super Bowl Ad Goes for the Gut
Posted in: UncategorizedHims & Hers didn’t hold back in its debut Super Bowl ad. In an effort to market weight-loss drugs that are “affordable,” “doctor-trusted,” and “formulated in the USA,” the telehealth company went straight for the gut of the American healthcare system. In “Sick of the System,” created in-house, Childish Gambino’s “This is America” plays in…
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