Dallas Ad League Hosts Auction Online for Charity
Posted in: Uncategorized
The Dallas Ad League will play host for Dallas’ Greater Area for 2 days, allowing access to more than $1.4 million in paid media for just pennies on the dollar. Proceeds from the DAL Spring Media Auction will benefit two charities: The DREAM Fund and the Dallas Ad League Foundation scholarship program.
“We’re supporting the Dallas advertising community in these tough economic times by stimulating cash flow for participating media entities and offering incredible deals for media buyers and their agencies,” said Frank Kopec, executive director of the Dallas Ad League. “We’re also enhancing the incredible buys with media packages benefiting wonderful causes dear to the local advertising community.”
Local Flavor Technology of Birmingham, Ala., will oversee the DAL Spring Media Auction. A portion of a bidder’s spend will be tax deductible.
Brian Yalung is the editor for Beneath the Brand and Beyond Madison Avenue. He is also the owner of several other premium blog sites like Concept Wizards. Stick around for unique and sensible posts coming your way.
(Source) Press
