Hasta La Creative!

Ogilvy & Mather, Mumbai went to the classified ads section to allow a teeny-weensy bit of creativity on their tiny budget. But honestly, since Photolibrary wanted to generate awareness amongst media professionals, they should have gotten a proper budget as one wonders how many media professionals scour the classified ads for stock photography.
Photolibrary, Photographer
Piyush Pandey, Executive Creative Director
Anup Chitnis, Creative Director
Umesh Rawool, Sameer Kochure and Abhijit Karandikar, Art Directors
Sameer Kochure & Umesh Rawool, Copywriters

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Clemenger BBDO Melbourne says:

For Melbourne’s homeless, life is a struggle; it’s the little things like getting a decent meal that can be the most challenging. Clemenger BBDO Melbourne’s task was to raise awareness for Father Bob’s Foundation and their service of providing food for the homeless. Our solution was to create three ambient stickers; A knife, a fork and a call to action. The stickers were strategically placed on bin tops around the city. The knife and fork sat either side of the bin opening to give the impression that the hole was a plate. The stickers proved quite confronting and forced people to recognise that the homeless need their help.

Kudos to team:
James McGrath, Executive Creative Director
Ant Keogh/ Grant Rutherford, Creative Director
Russel Fox, Art Director
Ant White, Copywriter

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BBDO Bangkok shows that Alka-seltzer can cut through any heavy food in this print series. Is it possible to get a raging case of tent-pants when you look at an ad? Uhm.. when you’re a girl? No? Never mind then, forget I even mentioned it, I’m just going to go take a cold shower….

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Grey Canada, Toronto brings us this hot ad. Teeheehee. Oh wait, there’s more inside – it’s kind of a Badlander.

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Lowe Bangkok give us this graphic – without being “graphic”, geddit? – treatment for Pepper Spray. Now here’s a product I never thought I’d see advertised with shiny double-page spreads. Heck, when I invested in my first imported (seriously illegal) pepper spray many moons ago, the packaging text was all I needed. On my mates French police spray it read “paralyse” and 10%, on my 16% it read “paralyse constant” – sold! And yes, I’ve even had to use it. Apologies to the now probably blind guy but I told you to leave me the hell alone three times yet you followed me into the graveyard at four in the morning – be glad you’re still breathing.

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Dear Adland adgrunts*, who here loves vinyl as much as I do? Raise of hands! Kay! This means you love music too – and quite possibly that you’ll love this beautifully illustrated campaign from Young & Rubicam in France for French Radio FM. You can practically smell the vinyl. Much like with the music that each poster shows, I can’t pick a favorite! All sorts of music styles are shown, and the Godfather of Funk James Brown gets his own execution.

James Brown illustrator: Richard Mongenet

* Yeah, I’m going to begin an annoying habit of talking about Dabitch in third person and naming the site constantly, as I get wigged out when I find posts on other websites, where Dabitch is talking about Dabich’s life but the other websites seem to imply that some random dude was the writer and thus talking about random dudes life. Dabitch feels this is a really strange way of serving feeds and/or reposting posts. Dabitch has spoken.

Eight more executions inside. Young & Rubicam really go all out when they do a campaign.

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Riccardo Bagnoli shot this Sundek Beachwear campaign for Callegari Berville Grey, Paris – marking important historic battles in beachwear.

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Photographer Winkler +Noah recently completed a campaign for Gasser Wurstel. Working with Art Director Cristina Baccelli and Copywriter Sara Ermoli of TBWA Italy, they created this “smoking man” campaign (no, sadly it doesn’t have that fella from the X-Files in it).

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Via Engadget
Actual ad which will run in Toronto newspapers. The text reads:

“At Virgin Mobile, you’re more than just a number. When you call us we’ll treat you like a person, not a client. Whether you’re #9 or #900, you’ll get hooked up with somebody who’ll finally treat you just how you want to be treated.”

Dentsu Philippines did this poster for DefeaTB to remind people that tuberculosis is an airborne disease and adults are the ones who transmit the disease to children.

Mike Calaquian (Creative Director and Art Director)
Sandy Floria (Art Director)
Reno Maniquis (Art Director)
Keena Jauregui (Copywriter)
Accounts: Titus Arce, Rick Quizon, Grace Paat