(TrendHunter.com) Thornton’s have come up trumps again with egg-cellent Easter PR Story.
They have created five Easter eggs bearing the faces of Gordon Brown, Victoria Beckham, David Beckham, Lily Allen and Prince Harry. These people were chosen as they “represent a spectrum of British culture.” Yeah, yeah but we ar…
(TrendHunter.com) Nokia has launched a global advertising campaign called The Urbanista Diaries, a global relay race, to launch the Nokia N82 in hopes of showing the cell phone’s abilities as well as encouraging brand loyalty.
The campaign will deliver news in real time with help from partner sites, CNN, Lonely Pla…
(TrendHunter.com) In a rising trend of cross-promoting products and music, Madonna, which has already appeared in the first Sunsilk “Life Can’t Wait†Campaign alongside Marilyn Monroe and Shakira, is now the focus of the brand’s new styling product spot.
The new spot follows Madonna’s ever-evolving looks …
(TrendHunter.com) David Beckham channels action hero Indiana Jones in the newest TV ad for Pepsi which promotes a new social networking website (pepsiyouniverse.com) created in conjunction with Youniverse, a software developer and social network. The social site will offer users exclusive footage and downloads and al…
(TrendHunter.com) Ashton Kutcher (aka Mr. Demi Moore) is featured in an artistic futuristic cover and spread in the new VMan (spring/summer 2008) where he plays a robot being repaired. The “I’M NOT REAL” photo shoot was done by famous photographer Mario Testino,
The concept of the shoot was Ashton’s, “I had a visio…
(TrendHunter.com) This is a truly unique and creative campaign to raise awareness about breast check-ups. Taiba Hospital in Kuwait commissioned the JWT ad agency to come up with a strategy to increase awareness of self breast exams.
Since breast cancer is a sensitive topic in a conservative Muslim country like Kuwa…
(TrendHunter.com) When you buy fragrances, you get excited for that extra goody on the side, like a scented lotion to match, right? How about a matching cell phone?
Lolita Lempicka’s beautiful perfume bottles have become such an adored design, that the French designer has created the Samsung U600 in a design to mat…
(TrendHunter.com) Hey want to get geeky clean? Then try the new ICQ toothpaste and it’s minty freshness. How about some Russian made Gmail soap? I’m sure the trademarks have all been cleared by the Google boys. But that’s all geek to me. Use these products and the geek-god/goddess in you will be released.
(TrendHunter.com) Forget about heart disease and cholesterol, McDonald’s is adding to their Japanese mega series. Starting March 17th, 2008 the Mega Mac hamburger (which had a limited run with 23 million sold already!) will become a permanent part of the McDonald’s menu.
Also, two limited-run (April 4th through May…
(TrendHunter.com) These Capital One Canada Rocket ads just hit the media last week. In short, the ads suggest that you can avoid skyrocketing interest rates by signing up for Capital One’s Prime+0.9 no fee card. Unlike the Canadian competitors, Capital One Canada’s rates don’t skyrocket after a few months, sending yo…
(TrendHunter.com) Garry Stretch is making the most of the fact he has no collagen in his skin. This video, for London’s Tower of Terror, shows just how far Garry can stretch his limits.
Also known as Gary Turner, a 36-year-old has a form of the incredibly rare Ehlers-Danlos syndrome. As a child he was prone to terr…
(TrendHunter.com) Paris Hilton will be staring in a new TV series that puts an interesting spin on the regular reality shows. Instead of a dating show, MTV will have her looking for a new best friend.
On I Wanna be Paris’ New Best Friend! Hilton will be choosing between 20 women and men, who want a chance to auditi…
(TrendHunter.com) Pepsi has taken a note from the world of fashion in designing the campaign for their latest beverage brand, Tava.
The decidedly retro ad campaign looks as though it was inspired by a blend of pin-up style imagery and older Japanese art. The sparkling, zero calorie drink comes in a bevy of exotic fl…
(TrendHunter.com) Cool brands are working more and launching products related to sex, whether it’s perfume, t-shirts or boards.
In this example, Addict launched an artist series with 3 XXX sketches to wear, made by Mode 2 artist, showing intimate parts of female body, beautifully drawn. Is sex the uner new trend to…
(TrendHunter.com) The Photoshopped picture is from an ad put out by Hogeschool-Universiteit (HUB). The higher education institution in Brussel Belgium seeks to increase attendance by offering prospective students a college and university in one and by asking the question, “Why choose if you can combine?”
That ad ph…
(TrendHunter.com) Axe is one of the most courageous and daring brands, always innovating when it comes to using consumer insights and new products. Their marketing campaign can be quite controversial and easily grab attention.
The featured ad is a political spoof showing Democratic candidate Hillary Clinton wearing…
(TrendHunter.com) McDonald’s marketing team has been releasing very creative ads lately. I particularly like the minmalist and subtle aspects of their new ads. Take the 24/7 Drive Thru ad created by DDB Auckland ad agency, New Zealand for example. You have a car on the road at night with the front lights creatively r…
(TrendHunter.com) I love these funny and somewhat refreshingly innocent ads for Wonderbra because they are unexpected from such an erotic brand. The ads feature three scenarios of a dad/son combo where the son puts his hand over his dad’s eyes to block his vision of the tempting site of the girl with the wonderbra (w…
(TrendHunter.com) Mars knows they have a good product on their hands with Skittles, but that doesn’t stop them from innovating. They’re continually coming up with new flavours to offer creative, often bizarre alternatives.
Their latest flavors includes Chocolate Mix. Other unique tastes include Ice Cream Skittles w…
(TrendHunter.com) The very last Harry Potter book will lead to the creation of not one, but two films. This is a fantastic business idea, as the films, based on the seventh Harry Potter book, are guaranteed to drive millions of box office sales as well as DVD purchases.
As it’s the final book in the JK Rowling seri…
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