Mobile Show Rooms – Ikea Designed Kobe Portliner Monorail (GALLERY)

(TrendHunter.com) The Kobe Portliner Monorail in Japan has been decked out in all things Ikea, creating a very Swedish, mobile showroom.

Ikea, known for its affordable, flat-pack furniture, is using the train as an advertising gimmic as the exposure it will get from traveling across Japan will be immense.

It look…

Road Trip Ads – Ralph Wild Campaign (GALLERY)

(TrendHunter.com) Ralph Lauren has been coming up with some really creative ad campaigns, from the Rugby ones we’ve featured previously, to the recently launched Ralph Wild fragrance campaign.

The new women’s scent, which is geared at those between 15 and 25, is being hyped with a road trip theme. In additional to …

Open Campaigns – Greenpeace Believes Even Bush is Entitled to an Opinion (GALLERY)

(TrendHunter.com) Greenpeace wants you to know that “Everyone’s entitled to an opinion” and that you can voice yours at forum.greenpeace.org.

In order to illustrate this, the campaign shows that even Bush is entitled to an opinion. Although the Bush’s opinions they show are a satirical jab at his environmental and g…

Guerrilla Poverty Ads – Homeless Father Bob Bins (GALLERY)

(TrendHunter.com) There’s a reason it’s called guerrilla advertising. Our senses are continuously bombarded and sometimes it takes these ads to jolt us out of our comfort zones and remind us, that compared to some people, just how good we have it.

These bins were designed by Clemenger BBDO, Melbourne, Australia for…

Viral Sequels (UPDATE) – Cadbury Airport Terminal Ad (VIDEO)

(TrendHunter.com) A bit like last year’s viral Gorilla commercial, I don’t see what this latest Cadbury advert has to do with chocolate. However, it is a great ad and one that everyone is talking about… although I don’t think it will be as big as the Gorilla one.

With timing sent from heaven, for the advertising p…

Airwave Turf Battles – The Digital TV White Space (GALLERY)

(TrendHunter.com) The nation switches to digital TV in February 2009 and ten months before flip the switch, tech companies and TV broadcasters are fighting over the virtual remote, each with different ideas how to use up unused airwaves. The big guys like Google Inc. and Microsoft Corp. will be launching advertising …

Finger-Paint Campaigns – KFC Finger Lickin’ Ads (GALLERY)

(TrendHunter.com) Not to be outdone by McDonald’s recent creative campaigns, KFC has come up with a clever arsty campaign of its own.

Revolving around its infamous “Finger Lickin’ Good” slogan, the print ads which were created by Bartle Bogle Hegarty ad agency, London utilize “finger art” drawings that represent th…

Wearable Java Jackets – Starbucks Coffee Cuff (GALLERY)

(TrendHunter.com) Starbucks unveiled its new Pike Place Roast today. So what you say? Well ,Vancouver-based Contexture Design came up with these handmade bracelets fashioned from reclaimed veneer that are always on hand, or actually your arm, but fit snugly around your cup when you need your java fix. They look funky…

Funny Phobiads – Downy Softener Campaign: Your Clothes Are Not There (GALLERY)

(TrendHunter.com) I just couldn’t stop laughing at these Downy Softener ads. They are very witty and funny.

The aim of the campaign is to promote Downy Softener’s effect on your clothes, leaving them extra soft and comfortable to wear.

With the tag line, “You feel like your clothes are not there” the ads show a wo…

Ueber Viral Auto Ads – BMW Rampenfest (VIDEO)

(TrendHunter.com) Joining GM, BMW is ready to embrace social media, as demonstrated by The Ramp, their recently launched campaign to promote the new 1-Series.

BMW seems to be testing the powers of viral by leveraging new media marketing tactics. In addition to marketing on Facebook and hosting a “Miss Ramp” contest …

Unofficial Campaigns Go Viral – Topless Ad Gets Official Reenactment (GALLERY)

(TrendHunter.com) Warning: includes partial nudity.

This goes to show you the power of the Internet and that sometimes an unofficial campaign goes viral and more popular than official ones.

In mid-March 2008, an ad campaign for Colocall (a Russian hosting provider) featuring topless girls working in the company’s d…

Chocolate Sexy – Axe Dark Temptation Ads Have Gone Guerrilla in the Streets (VIDEO)

(TrendHunter.com) A couple of months ago Axe released a funny ad for its Axe Dark Temptation. In the TV ad, once the guy sprays himself with Axe Dark Temptation he turns into a chocolate man that the girls just can not resist. They kiss, lick, bite and touch him everywhere he goes.

Now, Axe has unleashed a unique c…

Faking Naughty – 5 Ads That Made You Look Twice (GALLERY)

(TrendHunter.com) From the 12th International Erotic Cinema of Barcelona ad (my favorite) to ordinary bread, super sexy ads always make you look. These photos prove my point.

The endless fascination of womens’ bodies, the eternal love affair with phallic symbols, as in the “Bread is Life” ad, all combine to bring o…

Shockvertising Smokefree Campaign – NHS: Get Unhooked (VIDEO)

(TrendHunter.com) What a powerful campaign!

With a slogan of “Get Unhooked”, these print ads from NHS smokefree show young guys and girls literally hooked. And by hooked I mean a painful hook up their lips.

The ads say “The average smoker needs over five thousand cigarretts a year. Get unhooked” and provide contact…

Hips Ads to Target Youth – Become a Donor

(TrendHunter.com) This is a campaign from Chile designed to encourage organ and blood donation by young people. The photos show us a bunch of young, tragically cool people getting in line to do their duty. The message, off course, is that it is, like, totally cool to become donors and by performing this selfless act …

Retro Reshoots 2 – Jessica Simpson as Virna Lisi on Esquire Mag

(TrendHunter.com) Esquire Magazine May front cover has been leaked and it is making the rounds on the internet. The cover has Jessica Simpson shaving off what I assume is an imaginary beard. The stunt was inspired by a similar Esquire cover in 1964 featuring Italian actress Virna Lisi. The magazine is celebrating its…

Movie Spoofs for Commercials 2 – Nike Runner vs Jason (VIDEO)

(TrendHunter.com) When you saw Friday the 13th, were you thinking, “Run faster woman, come on!” Well, Nike thinks she would have been able to escape Jason if she’d been wearing a pair of Nike trainers.

The TV spot above shows a very clever spoof of the movie, but unlike the original, the masked murdered is left pan…

Bullet-Proof Hoodies – Defender is Sign Of The Times Fashion Statement

(TrendHunter.com) Bladerunner Apparel is taking some serious heat for it’s latest contribution to the fashion world, the “Defender” is a bullet-proof hoodie designed to keep its wearer safe when confronted with the possibility of street violence. The owner of the London-based company says the hoodie is not being mark…

Shock Fashion for Awareness – I Was Raped T Shirt

(TrendHunter.com) Rape survivor – Heather Corinna – has turned her terrible experience into something positive and set up a support group for fellow survivors. But it is the “I was raped” shirts which people were talking about. Designed to try and break down the stigma many people is attached to this crime. I will l…

Unconventional Motivation – Gold’s Gym Ads

(TrendHunter.com) Encouraging words sometimes aren’t enough to get someone to work out — sometimes, a good visual is a lot more powerful. In my opinion, this ad for Gold’s Gym could have been drawn with the signs reversed as well.

As this image implies, you walk into Gold’s pinner, you walk out a buff and built st…