Giant Gum Bubbles – Big Babol Ads (GALLERY)

(TrendHunter.com) I must have invested hours as a kid trying to blow big, pink bubbles with my chewing gum. I could blow small ones, and every once in a while I managed a big one, but it never lasted long enough to be captured in a photo. I went through all sorts of brands, including tubs of the 5 cent per piece kind…

Eco Heroes – WWF: Be The Hero Campaign (GALLERY)

(TrendHunter.com) Rather than shock and disturb you with violent or crude images this fun WWF Be The Hero campaign shows you that you can be the hero and save the planet by adjusting your lifestyle with small acts or awareness.

The campaign consists of five print ads that illustrate how a normal average person can …

Desensitized Hunting Dogs – Otrivin Nasal Spray Ads (GALLERY)

(TrendHunter.com) I love these Otrivin nasal spray ads which cleverly depict the frustrations associated with blocked noses due to allergies. The ads show four hunting dogs unable to use their generally keen sense of smell to point to the animals they’re intended to find. The ads illustrate how each season can be acc…

Frying Eggs on Your Six Pack – Mike’s Hard Lemonade Commercial is so Hot (VIDEO)

(TrendHunter.com) Just in time for summer, Mike’s Hard Lemonade released this TV spot in which a bronzed, sculpted man tans himself on a lounger. His body is transformed into a griddle as he fries an egg on his own six pack.

Clearly, he’s cooking, and what better way to cool down than by breaking into a bottle …

Image Manipulation to Evoke Compassion – Parkinson Awareness Campaign (GALLERY)

(TrendHunter.com) These ads for Parkinson awareness were created by TAXI 2, Toronto and are exceptional at delivering a visual message of what living with Parkinson disease is like.

The ads, created for the Parkinson Society of Canada, include a series of images using the tag line, “Everything’s harder when your bo…

Graphic Anti-Smoking Ads – ‘Til Death Do Us Part

(TrendHunter.com) This print campaign consists of two complimentary images; one of a female smoker, the other of a male. The ads are aptly named, ‘Til Death Do Us Part.

One HDR-style image features a female sitting in a blood red armchair smoking a cigarette, as death creeps in the shadows behind her, lurking mere …

Crude Imagery for Awareness – Blood of Earth on Your Mouth (GALLERY)

(TrendHunter.com) Going for a variation of “having the blood of someone on your hand,” this new campaign for Brita water filtration pitchers and Nalgene refillable bottles warns us that we are murdering our planet and that we have its blood (oil) on our mouths…

The ads depict people with unpleasant-looking cr…

Guerrilla Fairytale Campaigns – Rapunzel for Pantene (GALLERY)

(TrendHunter.com) A fun guerrilla campaign to promote Pantene Anti-Breakage Shampoo has just been deployed in Toronto, Canada.

The campaign uses enormous braids a la Rapunzel that dangle from buildings, complete with a dummy of a man climbing them. The obvious nod to the well-known fairytale is used to demonstrate…

Breath Name Tags – SMINT: Hello, My Name is… (GALLERY)

(TrendHunter.com) How about approaching someone cute you’d like to get closer to and introducing yourself with, “Hello, my name is Onion”? I would say, you would be one lonely person. That is the witty approach of this new SMINT breath mints campaign that uses “Hello, my name is..” party tags to reflect what your bre…

Animated PSAs for Myanmar – Burma Viral (VIDEO)

(TrendHunter.com) I have never seen a more moving animation than this PSA entitled “Burma Viral,” from the beautiful imagery and soul-touching music to the potent message. The 90 second clip was created by Shilo for MTV and Ogilvy to bring awareness to Burma, or Myanmar.

The animated public service announcement…

Creative Open Church Promotion – Black, Female & Hip Jesus (GALLERY)

(TrendHunter.com) The Evangelical Lutheran Church of Finland promotes their diverse and open nature with a message of “Room for faith you consider yours” in a campaign that depicts Jesus as a female and a black man.

My favorite however is a hip dude Jesse who “really digs ya, man,” which continues with “A…

Wind-Up Promotional Toys – McDonald’s Cranks it Up for Coffee (GALLERY)

(TrendHunter.com) Be warned Starbucks, McDonald’s is making a very strong push to promote its coffee. Following the unusual Sort Your Head outdoors campaign, Alma DDB has created a fun print ad campaign promoting McDonald’s premium roast coffee.

The “Wake up with a premium roast coffee” campaign features wind-up toy…

Famous Apples to Promote Cereal – Eve & Snow White for Kellogs

(TrendHunter.com) To advertise the use of “more fruit than before” in Kellog’s All-Bran Fruit’n Fibre cereal, JWT advertising agency brought in non-other than Snow White from the beloved children’s fairy tale and our mother, the first female, Eve.

While it’s usually one red apple in the hand of Eve or snow white, we…

Sumo Car Wash – Subaru Forester TV Spot (VIDEO)

(TrendHunter.com) What do you get when you combine a group of nearly naked sumo wrestlers and a catchy disco beat with dramatic slow-motion video footage? One of Subaru’s most hilarious TV spots to date! Just imagine Zoolander and his crew each gaining 200 lbs, stripping down to their undies and putting on sumo costu…

Sneaky Musical Promos – Apple Mac Music Video Ad (VIDEO)

(TrendHunter.com) The tech blogosphere has been fascinated by this cleverly edited video by digital filmmaker Dennis Liu. Essentially it’s a music video for the song Again and Again by The Bird and the Bee using all sorts of cool software, utilities and programs running on an Apple Mac Leopard operating system.

Ther…

Hollow Faces to Portray Desires – Biblioteq Ads: Feel Inspired (GALLERY)

(TrendHunter.com) This is a very interesting ad for Biblioteq using the tag line, “Feel inspired. Biblioteq – Creative Books”.

In the first stencil image, we can see a piece of beef being fed to a carnivorous plant inside the hollowed out face of a woman. The second image shows the hollow face of a baby with a li…

Anonymous Texts at Bus Stops – Big Brother’s Creepy Bluetooth Campaign (GALLERY)

(TrendHunter.com) To promote popular reality show Big Brother 2008 on Channel TEN in Australia, advertising agency Marketforce in Perth came up with a unique bluetooth SMS campaign that really caught people by surprise. The ads embodied the “Big Brother is watching” slogan, which is the essence of the show.

The camp…

Free Trips for Bloggers – International Invites (GALLERY)

(TrendHunter.com) Companies, tour operators and event makers are realizing how powerful the blogosphere has become.

Despite what many people still think, it’s not just bored mommy bloggers ranting and raving about their lives as wives; many blogs are written by powerful opinion makers with large readerships. GM, wh…

Sporting Events for Brand Promos – Carlsberg Goal Celebrations for Euro 2008

(TrendHunter.com) If you’re getting pumped for Euro 2008, you will love this new Carlsberg commercial by Saatchi and Saatchi.

Launched a month ahead of Euro ’08, the TV spot shows a bunch of soccer (football) players not just yelling and jumping around to celebrate, but doing crazy acrobatics like handsprings and b…

Anti-PMS Robots – Panadol Menstrual Ads

(TrendHunter.com) A man probably couldn’t get away featuring this ad, but I think as a woman, it’s OK to share the humor of this PMS-mocking campaign.

The print campaign for Panadol Menstrual shows an image of a driveway with a small robot delivering the premenstrual syndrome medication. Behind the delivery robot a…