29 Incredible Campaigns to Raise AIDS Awareness

(TrendHunter.com) In 2007, 33.2 million people were living with AIDS and about 2.1 million died as a result, 330,000 of which were children. To stop the pandemic from doing any more damage, creative agencies and activists…

25 Awesome McDonald’s Ads – From Billboards to TV Spots (SUPER GALLERY)

(TrendHunter.com) Innovation and creativity are not words I usually associate with McDonald’s and its unhealthy food and ‘super size me’ attitude. However, over the past few months of my time as a Trend Hunter, I have come…

Mutant Human Fish – “Stop Climate Change Before it Changes You” Campaign

(TrendHunter.com) This creative WWF print ad follows a previously featured global warming awareness campaign that used mutated humans as a warning of the dangers of global warming.

The ad, which was created by Germaine…

Retro Hollywood Ads – Josh Hartnett for Emporio Armani Diamonds (UPDATE) (VIDEO)

(TrendHunter.com) Trend Hunter brought you the paparazzi-inspired print ad for Emporio Armani Diamonds for Men featuring actor Josh Hartnett. Now we bring you the sexy, black & white video commercial with the shirtless…

Guerrilla Stabbing To Promote TV Show – Dexter Ads

(TrendHunter.com) Portugal took a new approach to TV show promotion with their guerrilla campaign for the second series of Dexter. Inspired by the blood theme of the series and murderous plot, the creatives had lots of…

Ads That Can Only Be Read At Night – McDonald’s Creative Night Adshell

(TrendHunter.com) As part of their campaign to announce that McDonald’s restaurants are open all night, DDB Sydney designed a creative outdoor ad that could only be read at night.

During the day, it displays the reverse…

Free Botox For YouTube Posts – Innovative Surgery Promotions (VIDEO)

(TrendHunter.com) Surgery is a touchy subject, with most people apprehensive about everything from the doctor to the procedure itself. With the help of YouTube, however, future patients could be put at ease.

One doctor…

50 Bloody, Naked Bodies Against Fur – “Without Skin” Urban Intervention

(TrendHunter.com) In Argentina, 50 “naked” bodies lay on blood-stained floors to raise awareness for animals tortured and killed by for their skins. This year’s “Without Skin” campaign built on the success of last year’s…

Fake Currency As Protest – The Zero Dollar Bill

(TrendHunter.com) The concept behind the “zero dollar bill” isn’t just to be fun and cheeky, it’s designed to act as a peaceful symbol of protest. Brian Romero designed the fake cash in an act of dissatisfaction with the…

Banning Gay Commercials – Gayonnais Ad Leads to Heinz Boycott (VIDEO)

(TrendHunter.com) It’s a sad affair when a funny commercial with a gay undertone causes a big brand like Heinz to pull the ad. Why the UK Heinz TV spot? Because a few conservatives made some noise about two men kissing…

Eau de Pop Stars – Justin Timberlake in Play by Givenchy Ads (GALLERY)

(TrendHunter.com) Trend Hunter broke the news to you back in February, now we bring you the smoldering black and white ads for Givenchy’s new men’s fragrance Play featuring Justin Timberlake.

The campaign shows the SexyBack…

Racist Commercials – Barack Obama is a Monkey in Japanese Ad (VIDEO)

(TrendHunter.com) How does Japanese company E Mobile sell cell phones? By capitalizing on Barack Obama’s political success through depicting him as a real monkey. A monkey in a presidential suit, but a monkey nonetheless.…

Lungs Made of Cigarettes – “Stop Consuming Your Body” Anti-Smoking Campaign (GALLERY)

(TrendHunter.com) I am a heavy smoker, but must admit that this new campaign of the Brazilian Anti Smoke Association Ads tagged “Stop Consuming Your Body” makes me think.

The lungs are made of cigarettes and some of…

Giant Flip Flop Flower Beds – Guerrilla Havaianas Ad

(TrendHunter.com) Funky flip flop maker, Havaianas, is an incredible generator of creative ideas, not just in their footwear design, but in their advertising too. One of their most recent guerrilla stunt was a giant sculpture,…

Hungry Kids in Your Shopping Cart – Feed South Africa Campaign (GALLERY)

(TrendHunter.com) I don’t usually like intrusive advertising, but when it’s for a good cause such as Feed South Africa, I am all for it.

This clever Feed SA campaign by TBWAHuntLascaris, Johannesburg, reaches out to…

Viral Hoaxes – Lost Brazilian Tribe Not Real

(TrendHunter.com) The news of a long lost Brazilian tribe that had strayed away from civilization has been found to be a big, fat hoax. The rumor was clarified after an aerial survey of the Amazon was conducted.

José…

Human Arms in Butcher Shops – Dexter Guerrilla Campaign II

(TrendHunter.com) The promo ads for the series Dexter seem to get more gory by the second. The show is about a hero/antihero, serial killer who murders his victims (he only kills the bad guys) and then chops them up.

As…

7 Creative WonderBra Ads + Open Casting (VIDEO)

(TrendHunter.com) While Dove used “real women” in underwear in their Campaign for Real Beauty, Wonderbra is letting customers be models for the brand. UK women are being encouraged to show up for a giant photoshoot on…

Bribing Beijing Olympic Bloggers – Gehua New Century Hotel Offers Cash For Stories (GALLERY)

(TrendHunter.com) After a lot of controversial media build-up, Beijing companies are trying to get some positive press about the upcoming Beijing Olympics. One hotel is actually offering cash incentives for non-traditional…

People Fusing With Couches – ESPN All Day, Everyday Campaign (GALLERY)

(TrendHunter.com) SAATCHI & SAATCHI, Singapore delivers a creative ESPN ad campaign that promotes “ESPN all day, everyday” in a very fun way.

The ads take being “stuck to the couch” quite literally by showing men watching…