Jun 18

Cream of Wheat and Mrs. Butterworth’s to Review Mascots and Packaging

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Both cereal brand Cream of Wheat and syrup brand Mrs. Butterworth’s confirmed they have also initiated packaging reviews in the wake of PepsiCo’s bombshell announcement on Wednesday that it would retire Aunt Jemima after 131 years. That was quickly followed on Wednesday by a statement from Uncle Ben’s, which said it is “evolving the visual…

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