Cramer-Krasselt Elevates Two as Part of Succession Plan
Posted in: UncategorizedCramer-Krasselt is establishing the agency’s future management team by elevating two execs, Marshall Ross and Karen Seamen, to vice chairman and president, respectively. As part of the move, agency leader Peter Krivkovich is giving up his president title — after 25 years — and moving into the post of chairman-CEO.
Although there’s no timeline for his retirement, the move is part of a succession plan for Mr. Krivkovich. He joined Cramer-Krasselt in 1981 when he sold his Chicago agency to the shop, and has been CEO since 1998.
The agency ranks as the second largest U.S. independent shop. In addition to its flagship has offices in New York, Phoenix and Milwaukee. Its clients include Heinz, Porsche, Corona and Panera Bread.
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