Mar
21
Comcast looks to turn TV sets into more than a vehicle for video with new streaming service
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Comcast is introducing a streaming platform targeting its internet-only consumers.
Xfinity Flex, which will cost $5 per month, will give users access to 10,000 free, ad-supported TV shows and movies, as well as live streaming TV from services such as ESPN3, Xumo, Pluto, Tubi TV, YouTube and Cheddar, among others.
Of course, these are all services consumers can access for free on their own or access by purchasing a Roku box, for example. But the selling point, according Matt Strauss, exec VP, Xfinity Services, Comcast Cable, is the experience. “We see this as more than just a piece of hardware, we are looking at this as a service,” he said on a call with press on Thursday.
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